Advertising brings in customers, but word-of-mouth brings in the best customers. –Jonah Berger, |
Give them quality. That is the best kind of advertising. –Milton Hershey |
Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but nobody else does. –Steuart Henderson Britt |
The most powerful element in advertising is the truth. –William Bernbach |
The man who stops advertising to save money is like the man who stops the clock to save time. –Thomas Jefferson |
An ad is finished only when you no longer can find a single element to remove. -Robert Fleege |
Advertising works most effectively when it’s in line with what people are already trying to do. And people are trying to communicate in a certain way on Facebook; they share information with their friends, they learn about what their friends are doing; so there’s really a whole new opportunity for a new type of advertising model within that. –Mark Zuckerberg |
Successful companies in social media function more like entertainment companies, publishers, or party planners than as traditional advertisers. -Erik Qualman |
Word of mouth can be as important, if not more important, for neighborhood businesses as traditional advertising. –Ekaterina Walter |
Mass advertising can help build brands, but authenticity is what makes them last. -Howard Schultz |
The best advertising is done by satisfied customers. –Philip Kotler |
Creative without strategy is called 'art'. Creative with strategy is called 'advertising'. |
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